“symbolic adoption”, symbolic consumer feedback December 18, 2012Posted by Bradley in : life , add a comment
Today I experienced the latest attempt to get me to provide feedback on my experience of a repair service – months after initiating the attempts to get the repair done it still hasn’t been done, although the service provider (non-provider?) is very nice when he shows up and seems to be trying hard to do the repair and I give him a good review when they call although they seem to care more about whether he is neat and has a professional manner than whether he gets the job done. I want to call this symbolic solicitation of consumer feedback. But then I notice that the WWF is arranging “symbolic adoptions” and has a package (including a polar bear toy) to memorialize your “adoption”. You can join the Adoption of the Month Club and get a soft toy each month (polar bears are December’s animal). Or you can “adopt” land through the Nature Conservancy. This seems to be symbolic in a different way. It’s clearly not real. At the same time it implies a stronger connection with the organizations promoting the “adoptions” than usually follows a donation. But then symbolic solicitation of consumer feedback is also designed to make the consumer feel differently about the experience of being a consumer.
personal statements in university applications December 7, 2012Posted by Bradley in : truth , add a comment
A report for the Sutton Trust by Steven Jones (the full paper will be published in the Comparative Education Review) shows some of the differences in personal statements by applicants from privilege and those who are not so privileged. The author makes some suggestions about de-emphasizing the personal statement, ensuring more opportunities are available to more students etc and says:
the risk with all personal statements, regardless of how sensitively they are designed and explained, is that they mirror educational and socio-economic background, with those applicants already benefiting most from the system given opportunity to edge themselves further ahead of those who benefitted least. Though some individual exceptions arise, this research has identified a clear pattern: independent school applicants make fewer writing errors than state school peers of the same academic ability, and are able to draw on work-related and extra-curricular activity that is more relevant and more prestigious. Because information, advice and guidance are not evenly distributed among applicants, the personal statement cannot be assumed to level the higher education admissions playing field. If anything, it tilts it further in the other direction.
But in thinking about university admissions (the report doesn’t specify what courses the students were applying for which could make a difference here) I frankly don’t understand why the higher status “experiences” make the applicants who have had them look stronger university applicants than the “jobs” other students have had. Steven Jones writes that:
those applicants with high-prestige, professionalised experiences are better placed to make meaningful connections with the course on which they hope to study
If the aim in university admissions is to identify those who have been brought up to rule the world, sure, but why should that be what university admissions are about? For example, I don’t see why work-shadowing a UBS stockbroker should or even would be considered to be better than having “a part time job as a drinks waitress working at the KC stadium.” Even if the school in question is a business school I’d think any sort of experience of the world of work could be useful. But it seems that my views are different from the views of those doing the admissions. Then the problem is that attempting to address any of these issues in the context of university admissions or even the sixth form is very late. The children of privilege have by that stage spent more than a decade and a half understanding their place in the world to be very special, and the proposals in the report can’t really get at that issue.
facebook not required December 4, 2012Posted by Bradley in : um , add a comment
To vote in the Capital One Mascot Challenge (for Sebastian the Ibis).